Differentiation through Innovation

We search the research world for the latest, most innovative research solutions.

What have we found? AttentionTracking.

AttentionTracking is a revolutionary development that allows you to improve the effectiveness of all visual media: advertising, out-of-home, package design, POP merchandising and websites. The methodology underlying AttentionTracking allows you to map and optimize consumer attention through online testing. It is as accurate as traditional eye-tracking, but much faster and more cost-effective.

AttentionTracking is an integrated professional survey system, so you can also test for purchase intention, brand awareness, recall, and image of your visual media.

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